Intuitive Patient GuidanceNew website for Bürgerhospital Frankfurt
The website is designed so that patients can find their way around easily. Clarity builds trust here.
As part of a careful refresh of the Bürgerhospital Frankfurt brand identity, we also redesigned the website - with a focus on usability, information clarity, and mobile use.
Structured content, simple navigation
Structured content, simple navigation
The new site structure is aimed primarily at patients, but also at referring physicians. Clear navigation, short click paths, and prominently placed contact options provide orientation - even on smartphones, which is how most users access the site.
Health information at a glance
Key topics such as obstetrics & gynecology, endocrinology, and ophthalmology are presented prominently. Relevant content is accessible directly, while further information is provided on thematically focused subpages to preserve clarity. Teaser elements and landing-page-like structures, such as the pregnancy journey, make it easier to get started. The offering is complemented by detailed physician profiles - for greater transparency and confidence when choosing a doctor.
